Who tuned in to BBCTwo at 8pm on Sunday 15th October?
With delicious hand baked Gluten Free cakes that are taking the UK by storm, see what awaited B-Tempted’s founder and Chief Temptation Officer Sarah Hilleary in the Dragons' Den.
Earlier this year, armed with a lot of freshly baked cakes, I walked into Dragon’s Den to pitch B-Tempted Gluten Free to the fearsome five dragons, in front of a full TV crew and lots of hidden cameras!
To say the experience was daunting would be an understatement, but at the same time it is something that I have always wanted to do; and so with a B-Tempted Temptation Officer at my side, I had a lot of fun and managed to walk out alive.
Going into the Den had to be one of the most challenging moments of my life. Whilst we spent a lot of time preparing for it, it was overwhelming to walk out of the lift and seeing 5 hugely successful iconic entrepreneurs in front of me. Together they are worth close to £1bn between them. The silence, the lights, the huge camera crew to one side; and the knowledge that every move and word was being recorded the moment you walked onto the set from lots of hidden cameras!
A lot of the encounter was edited out -- it was a pretty intense grilling, and the end result was tense, and amusing at times (if I do say so myself!)
I was so thrilled that there were great comments from all of the Dragons---> they loved the taste and the brand. It's safe to say that B-Tempted left its mark on all of them.
I was thrilled to have walked away with an offer from Tej! I have so much respect for him. He is a great Dragon- as the CEO of Vitabiotics with a combined Group revenue of over £300m, he certainly knows how to grow an FMCG business!
Lots of love,
Mailing List >> goo.gl/FeHbcH
Buy B-Tempted Cakes >> https://b-tempted.co.uk/collections/flavours
Watch it again on BBC iPlayer!